In this Blog I will make the maximum effort to be available to you.
You may be a Yoggie customer, fan or just interested in a new way to secure computers. I can’t guarantee to answer all your questions, but will try to respond quickly.
So, I’ll start today with two questions I am asked all the time, since I started Yoggie: (i) How did you come up with Yoggie idea? And (ii) Why did you name it Yoggie?
After being in the security industry for over 10 years, working for IT groups and making their corporate network more secured, I realized that the entire security landscape is dramatically and quietly changing. This is true for both corporate IT and the average PC user. I had the same vision during late 1995 when I decided to start Finjan Software. At that time, Java was introduced and it started a major technology shift which created new needs for security tools. I believed that Java is not only inventing a new programming language but introduced the concept of distributed computing for the ordinary user and ordinary system. Almost 10 years later, the trend of abandoning desktop computers in favor of laptops is creating a new era in computing security. During 2006 most companies purchased more laptops than desktops. During 2007 private consumers followed the trend. The reason is simple: Laptops cost at the same as desktops, and laptop are more reliable, come with a built in UPS, can easily be moved from one room to room and can easily be taken on vacation. In addition, the widespread availability of wireless connectivity makes the internet available at almost any location - Starbucks, Airports, Hotel Lobbies etc.
IT organizations invest huge portions of their precious budgets to make corporate network safe. The increasing trend of mobile computing allow corporate laptops to connect to many kinds of network infrastructures. The laptop is no longer just connected to the well protected and safe corporate network, protected by a rack full of security applications. Now you grab your laptop off your desk, leave the IT security rack behind and connect your laptop through public networks available almost anywhere.
These huge public network are definitely nowhere nearly as safe as the corporate network. They’re actually not safe at all. When a traveler connects a laptop to the hotel room network, the laptop shares the same physical infrastructure with everyone in the same hotel. Even if the hotel does invest the necessary money to secure the hotel network (which they usually don’t), how can one trust all the other hotel guest to share same network with him? The days where every hotel room will have its own firewall or other security means, are not in the near future.
How about sharing same IP cloud with all the other wireless network users under the cloud? Here it’s even worse as anyone who physically stays within your wireless network range, shares the same physical network with you. The bottom line: the mobility revolution we are all enjoying now, also presents the biggest security threat. The security used today to secure laptops is something that was never designed to meet these challenges. Current systems base their security on software tools. This means that we first allow the attack to reach the operating system on our computer, run side by side with our precious applications and data, and then try to fight it back. This leaves no room for a glitch or mistake. I will talk more about this, in my next Blog columns. Today I will only mention that Yoggie was created in order to properly address, for the first time, the challenge of increased mobility by using a distributed solution based on integrated hardware and software. This solution will be very integrated, stop the threat before it even reaches our computer, isolate our computer from the physical layers of the hosting network, will not consume CPU or memory from our computer and will not pop up confusing messages about weird security events happening on our computer. Nor a solution that keep our computer busy with long and heavy duty security updates. Enough patches on my computer : )
As for the name, well I cannot say I have a long story for the name, it’s very simple: I loved the name as soon as it popped up in my head. Later, I learned that Yoggie is a perfect match. It relates to a Yoga guide, someone that helps you stay calm regardless the difficulties life presents or how tense reality can be. This is the company mission and one of the values we would like to provide to our customers - Stay calm, focus on what your doing, Yoggie will take care for your security worries in a better way than ever and without any bother to you at all.
That’s all for today. I look forward to receiving your comments and questions.
Yours truly,
Shlomo.
